PHL Athletics is a South Philadelphia gym and needed a redesign of its website. Their main concern was to have access to registering at all points on the site, as well as a bolder look utilizing new photography.
Working in a modular format allowed for things to easily transition between a desktop and mobile view.
The use of imagery throughout the site reinforced the feelings of connection and community that are important to the PHL Athletics community.
For instances like missing coach photos, some minor graphics were made to match the color and overall tone of the site.
